From February 2-4, 2025, the Imaging USA exhibition opened its doors to thousands of professional photographers from around the world. As one of the most influential events in the global photography industry, this three-day event attracted over 10,000 attendees. Harlowe, a renowned international high-end fill light brand, made its mark at the exhibition, showcasing its top-tier products and innovative technology, adding an exciting splash of creativity to the photography world.
High-End Quality Meets Art and Innovation
Since its founding, Harlowe has been guided by the design philosophy of “designed for creatives, by creatives.” Combining art, fashion, craftsmanship, and cutting-edge technology, Harlowe has carved out a unique place in professional lighting design. Featured at the exhibition were the brand’s signature Mini, Iris, and Pro series, along with the highly anticipated new releases like the Light Blade series, Bright Eyes Magnetic Fill Light, Retro Bracket series, Gobo Spotlight series, and the Quick-Release Diffuser series. These products not only showcase Harlowe’s exceptional design but also deliver breakthrough performance, offering professional photographers a new visual experience and sparking fresh creative inspiration.
Exhibition Highlights: Unlocking New Possibilities in Photography
Imaging USA is celebrated for fostering education, inspiration, and business opportunities. Harlowe’s participation in this year’s event was a game-changer, providing photographers with high-quality fill light products while pushing the boundaries of both photography technology and business growth. The Harlowe booth became a hub of excitement, drawing attention from photographers and industry experts alike. Attendees engaged with staff who eagerly demonstrated the unique advantages and versatile applications of Harlowe products—showcasing the brand’s innovative spirit and deep expertise in professional photography.
An International Stage: Showcasing Global Brand Influence
As a leader in high-end fill lighting, Harlowe has earned global recognition for its excellent products and groundbreaking technology. The brand’s presence at Imaging USA was a significant milestone in expanding its global reach and reinforcing its position as an industry leader. Through collaboration and exchanges with top photographers and industry experts, Harlowe is further solidifying its brand recognition and market competitiveness while contributing to the advancement of the global photography industry.
The picture is taken by Travis Keyes at the exhibition
Internationally renowned photographer and filmmaker Travis Keyes also visited the Imaging USA exhibition, capturing stunning images of the event’s exhibitors. During his photo shoots, all lighting and scene equipment was provided by Harlowe, highlighting the perfect fusion of classic and modern styles in the light and shadow of Harlowe’s products.
The picture is taken by Travis Keyes at the exhibition
Travis Keyes
Internationally Renowned Photographer & Filmmaker
National President of American Photographic Artists
Adobe Lightroom Advisory Board Member
Sony Alpha Camera Advocate
Looking Ahead: Innovation Driving the Future of Photography
Looking to the future, Harlowe remains committed to its core values of innovation, quality, and service. The brand plans to continuously release new high-quality products that meet the diverse needs of professional photographers in various shooting scenarios. Harlowe will also continue to monitor industry trends, foster strong partnerships globally, and work together with industry leaders to create a brighter future for the photography world.
Imaging USA provided an exceptional platform for Harlowe to display its brand strength and innovative capabilities. By participating in this exhibition, Harlowe not only introduced new tools to enhance the creativity of professional photographers but also contributed to the growth of the global photography industry. We look forward to Harlowe continuing to lead innovation and quality, delivering more exciting products and experiences for photography enthusiasts around the world.
